Favre Leuba proudly brought back its iconic 1964 Deep Blue in 2024, now reimagined as the Deep Raider, to celebrate the 60th anniversary of one of the maison’s earliest and most legendary dive watches. Originally released during the 1964 Swiss Watch Fair, the Deep Blue was imbued with the zeitgeist of the 1950s and 60s. It was a period when Favre Leuba remained committed to crafting robust, functional watches that were extremely useful for the wearer in any situation, wherever they were in the world. The brand’s advertising slogan at the time perfectly summed up this approach: The Swiss Watch for All Climates.